Me, Myself and Bicycles (part two)

So part two is what can go wrong with a cycling obsession (oops, I said the “o” word out loud!). 
Strangely, due to Google’s “post later” feature, its only five minutes after I typed my last post. Its still Sunday and its still raining. But its Tuesday morn to you guys.
My cycling passion has not only hurt me in the past but is hurting me in the present.


Lets start with my family. My immediate family never understood my cycling hobby. But with my motto being “nothing in moderation” I jumped into it 110%. For awhile I tried to include them with my cycling adventures but that turned out to be a bust. So, naturally when I was off on a cycling related activity, either riding or racing, I was not with them. And that was a lot.  In time my family started to complain about all this. In time they started to resent my bikes, races and the people I ride with. In return, to get away from all the complaining I naturally spent more time with my bike buddy’s than my family. It was a big snowball that exploded (me more than them) in 2008 and I spent one full year living by myself. Divorce papers were file. These issues were entirely induced by my new hobby. Of course it was not all my fault, it was for sure two sided. They could have had a little understanding and cut me a little more slack and I could have been a lot more understanding with their feelings too and spent more time with them.
However both sides did not see the others point of view at that time. Thats the short story. Things got better in Spring of 2009 and my wife now rides with me now and then. Things remain good to this day.


With that behind me I now turn to a new chapter in my cycling adventure. The store. Every cyclist dream? Every kind of bike and accessory at your fingertips? Bike porn 24\7? Yes and no.


There are two ways a business needs to be successful. Financially and personally. I have owned several business’s and none of them have ever been successful at both. That said, the store is profitable.
First off, dont get me wrong. Im not gonna ditch it my any means. In fact, its not the stores fault that Im struggling a bit right now. Then again, it is.
My problem here is that I have a ton of money invested in a cool bike store that I cant work at. Its a time issue between my day job and store. I underestimated my time needed to manage this thing and its killing me right now. Its tough mentally. Now my passion is also my burden. I have to be careful here or I could risk damaging my love for the sport.
 Rest assured that I would not let that happen. Bottom line is I have a bike store that I have thousands invested and my house for collateral, and I have a day job. If push came to shove and I had to ditch one it would be a no brainer. But the longer I can put that off, the more debt I can pay off and the better it will be when I do pull the trigger. Time is on my side here.


Then theres the myth about shop owners pulling high dollar bikes to ride anytime they please. Thats half true. While I do have some fancy bikes I am currently riding, I still buy them. They are just a lot cheaper now. Just like the story of the alcoholic who owns a bar, one has to always look at the business side of things. What I ride is not only a decision based on what I like but bottom line practicality. Most people find a bike they like, save up and hopefully can afford it, buy it and love it. Even tho my standards of equipment have risen 10 fold, I still cant ride what I want because I always need to think of the “re-sale”. Everything I buy I eventually need to sell cuz as a store owner I need to show off the latest. For instance, do I like Di2? Yes I do, several guys in our group now have it. Can I afford it? Sure. I can get it way cheaper than they paid. Can I resell it? Probably not. That driveline is so expensive that maybe 1 in 500 road bike sales could afford it. So…… I ride Ultegra cuz its easy to sell.
 I know its hard to feel sorry for me. I still do ride good stuff for way cheaper.  When I was picking and choosing my rides two years ago I just never had all this to think about.
So going in this deep is not all gumdrops and lollipops. At least not right now. 


So here’s to the future. It still looks bright!


It’s still Sunday, stopped raining and between the two posts have been typing about 3 hours.
Time to ride…..


DLD



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